Dieter Rappold Speedinvest Growth Marketing Team

Dieter Rappold

Managing Growth Strategist

It was in 1997 as a freshman at the Vienna University of Economics and Business in a lecture when Dieter fell in love with Joseph Alois Schumpeter and the idea of creative destruction and entrepreneurship. After a scholarship at the Graduate School of Management in Irvine in 2000 he founded his first company knallgrau, a leading digital agency, in 2001. The company became a market leader for Blogs and Wiki software which lead to a customer portfolio of renowned companies like as Axel Springer, Swisscom, BMW and many more. In 2009 his founding partners exited the company and Dieter merged with german Virtual Identity AG, acting as part of the management board and leading the Vienna Office until 2017. With combined +180 employees and +22m in turnover he built a leading independent digital agency of the DACH region and exited the company in 2018. Since 2010 Dieter holds several lectures at international Universities for topics like as Social Media, Content Strategy, Digital Marketing and was booked for well over 70 keynotes in the field.

“As an Entrepreneur I know the ups and downs, the blood, sweat and tears – and I admire that Founders create something out of nothing. Supporting passionate Founders in their ambitions and helping them grow their idea into worldclass companies is one of the most rewarding things I can think of.“

His never ending admiration for entrepreneurship led Dieter to 6 Angel Investments since 2015. Convinced of the enormous entrepreneurial potential in Europe he believes in market centricity as the major lever to close the existing valuation gap. As part of Speedinvest’s growth marketing team, Dieter is building the leading European platform for the best founders to help them build world-class companies.

Today, Dieter supports Startups along their growth path in topics like as branding and positioning, pricing strategies, content strategy and Go-to-market Strategies. As a former 3 time national champion in Handball he is passionate for competition, performance and challenge. Almost as big as his appetite for growth is his appetite for delicious food what sometimes can be annoying in his Instagram feed.