A picture paints a thousand words.

About a year ago, I received an email from Florian, introduced through a mutual friend, with the subject line “Do you know Usersnap?”. I didn’t. We met, Florian pitched me the service, an incredibly easy to use yet super useful way of doing screenshots right in the browser, with the ability to handle even complex Javascript, awkward DOMs and the option to add notes and markers to the screenshot without any effort – the ideal tool to enable everybody to give continuous feedback.

Simple, effortless, useful. Those were my first thoughts. I remember going into our weekly Pipeline meeting, where we discuss startups we’ve seen and take an immediate decision whether to dig deeper or not. I presented Usersnap in exactly that meeting, about an hour after I met Florian and we all gave it an immediate “Go”. Product was good, team was a great mix and we could clearly see a global market.

We started talking about a potential investment, first Florian wanted to take some time to perfect the product and learn more from the early users that were already using it, than we had our hands full with other deals and the always stressful but superb Pioneers Festival, but then, around that time, our talks became clearer and converged to a deal that we signed soon afterwards.

Yesterday we signed the final papers, including some co-investments by Business Angels Usersnap had lined up, a scenario that is frequent in our investments. And although we call ourselves Speedinvest, sometimes good things happen to those who wait. We are very happy to welcome Florian, Gregor and Josef to our portfolio and we look forward to working with you.

Go ahead! Try it! A picture paints a thousand words.

Navigation specialist indoo.rs receives funding from tecnet equity, SpeedInvest and Techinvest

Vienna, Austria – 20th February, 2013 – indoo.rs, a technology leader in the rapidly growing field of indoor localization and navigation, received a significant 6 figure equity investment in a seed round by Austrian funds tecnet equity and SpeedInvest joined by strategic investor Techinvest.

Indoor positioning and mapping is expected to be the next big innovation shaping the mapping and localization industry and one of the ‘Top 15 Emerging Technologies To Watch’ according to Forrester Research (1). Existing “outdoor” solutions, such as from Google, Nokia, and Microsoft, are ubiquitous on today’s mobile devices and critical for the success of any mobile platform. However, people spend 90% of their time indoors, where existing solutions that rely on GPS rarely function.

To determine a user’s indoors location, indoo.rs‘ mobile technology combines available signals from the device sensors (including accelerometer, gyroscope, barometer, and compass) with ambient electromagnetic signals such as Wi-Fi, geomagnetic fields and Bluetooth. The indoo.rs platform allows for the rapid creation and scalable management of indoor maps as well.

The technology of indoo.rs is used today by customers and partners to deliver on B2B and B2C use cases, in venues such as airports, shopping malls and convention centers, and in segments ranging from retail to public safety.

The indoo.rs platform and SDK enable application developers to incorporate indoor positioning and navigation capabilities into their applications and deliver end-to-end solutions to their customers. indoo.rs also allows device and chip manufacturers to run computationally intensive and sensor fusion code natively in their platforms for increased speed, higher accuracy and optimal battery power efficiency.

“Our technological lead has been confirmed repeatedly by leading industry experts. The feedback we obtain in discussions with hardware manufacturers and indoor mapping providers during a roadshow facilitated by SpeedInvest in the US validates our approach.” says Bernd Gruber, co-founder and CEO of indoo.rs. “This investment round combines the financial strength of the tecnet fund, the active involvement of SpeedInvest and strategic opportunities offered by TechInvest to support the expansion of indoo.rs’ technology lead.”

Investors providing capital and know-how

“This technological lead was a crucial factor in the investment decision”, said Werner Zahnt, Partner at SpeedInvest. “We have been following and assisting the indoo.rs team for two years, and are pleased to now have taken another step forward in the relationship. SpeedInvest has intensified its activities supporting the indoo.rs team and is increasing their presence in the US market. “

 (1) Forrester Research Blog “Forrester's Top 15 Emerging Technologies To Watch: Now To 2018”